History of Korean Kpop Music
In recent years, Korean music has taken the world by storm, with some noteworthy performers achieving international recognition and success. Psy is one such artist, and his 2012 single 'Gangnam Style' became a global phenomenon, breaking multiple records on sites such as YouTube. In addition to Psy, BTS (Bangtan Sonyeondan) has made a big contribution to the global appeal of K-pop. BTS, recognised for their sophisticated choreography, socially conscious lyrics, and committed fans known as the 'ARMY,' has topped charts around the world and garnered countless honours. Solo performers like IU and Blackpink's Lisa have also received significant international fame, attracting large audiences with their distinct talents and musical approaches.
Culturally, some K-pop groups have become extremely popular, both locally and globally, cementing Korea's position in the global music scene. BLACKPINK, a girl group handled by YG Entertainment, has garnered substantial worldwide success with anthems like 'Ddu-Du Ddu-Du' and collaborations with Western artists such Lady Gaga and Selena Gomez. EXO, under SM Entertainment, has been recognised for its vocal prowess and extravagant music videos, which appeal to a wide range of audiences. Other famous groups include TWICE, noted for their catchy songs and bright music videos, and Red Velvet, whose different musical styles and artistic themes have attracted fans around the world. These groups' success demonstrates not only their musical talent, but also the Korean entertainment industry's sophisticated and highly inventive techniques to promote its performers.